FIFA president Gianni Infantino has confirmed that the organization will not proceed with plans to sell stakes in a company that would manage the commercial and operational aspects of its competitions. The decision comes after internal discussions and assessments of the potential impact of such a move.
Infantino stated that the proposal, which had been under consideration, would not move forward at this time. The decision was based on a reassessment of the strategic direction and the need to maintain full control over the management of FIFA’s events. The move is seen as a step away from the controversial commercial strategies that have drawn criticism in recent years.
The announcement was made during a routine press briefing, with Infantino emphasizing the importance of maintaining FIFA’s autonomy in its operations. No further details were provided on the future plans for commercial management, leaving the door open for potential changes in the future. (irishexaminer.com)
