Apple has raised the monthly cost of its iPhone Upgrade Program to $54.98, combining the cost of leasing an iPhone 18 Pro with AppleCare One. This new total exceeds the previous rate of over $42 per month that Apple had charged for the iPhone Upgrade Program before retiring it in July. The updated pricing reflects a shift in Apple’s strategy, offering customers a bundled option that includes both device leasing and extended coverage. The new plan is available only through AppleCare One, which costs $19.99 per month. This change may impact consumer choices, as the higher price could deter some from opting for the upgrade program. Customers who previously benefited from the lower rate may now face increased expenses. The updated pricing structure highlights Apple’s ongoing adjustments to its service offerings, potentially influencing market competition and customer retention.