Apple has unveiled its first foldable smartphone, the iPhone Duo, during its first major launch event since CEO John Ternus took over in September. The event, held in Cupertino on September 9, 2026, marked a significant shift for the company as it introduced a groundbreaking device. The iPhone Duo features a 7.6-inch Retina display when unfolded and a 5.4-inch outer screen, allowing users to switch between modes seamlessly.
New CEO John Ternus emphasized the phone’s design, calling it the “largest display ever on an iPhone, yet fits into your pocket.” He highlighted how the device redefines the foldable smartphone experience, combining portability with advanced technology. The phone is part of Apple’s broader strategy to innovate in mobile technology, following years of speculation about a foldable model.
The iPhone Duo was showcased alongside updates to the AirPods and Apple Watch, signaling a continued focus on ecosystem integration. Analysts suggest the launch reflects Apple’s efforts to stay competitive in a rapidly evolving smartphone market. The event also included a surprise appearance by Tim Cook, who introduced Ternus with the phrase “That’s your guy,” underscoring the transition in leadership.
